
#KenyaIsOpen isn’t just opening doors but more important how we demonstrate our soft power diplomacy.
We’re inviting the world to feel the pulse of a nation using our culture, heritage, creativity, and collaboration to shape global narratives.
Through our soft power diplomacy, Kenya shares more than its borders.
We’re exporting ideas, traditions, and innovations that resonate across the globe.
A Word from the Ministry of Foreign & Diaspora Affairs




Dr. Abraham Sing’Oei Korir
the Principal Secretary
Ministry of Foreign & Diaspora Affairs
Dear Global Partners, Friends, and Future Allies,
Kenya is ready. Are you?
#KenyaIsOpen—open for trade, education, tourism, and collaboration. Our soft power diplomacy goes beyond policy—it’s about real connections.
Through our rich cultural heritage, arts, sports, and education, Kenya is reaching out to the world, building relationships that matter.
We’re not just talking about change; we’re driving it. From our creative industries to our global sporting success, Kenya is making a mark on the world stage. We welcome you to be a part of this momentum—whether it’s through investment, research, or cultural exchange.
This is your opportunity to engage with a nation committed to progress, sustainability, and innovation.
Kenya’s Demonstration of Soft Power Diplomacy
(1) Cultural Diplomacy: We tell stories that bring people closer, sharing the diversity of our music, dance, art, and literature on global stages.
(2) Public Diplomacy: We utilize digital platforms and media partnerships to authentically present Kenya’s identity and values to the world.
(3) Educational Diplomacy: We understand that education isn’t just about learning; it’s about building future leaders who understand Kenya’s role in global progress.
(4) Sports Diplomacy: We leverage Kenya’s athletic prowess to build international cooperation and inspire youth worldwide.
(5) Art Diplomacy: We don’t just showcase our art; we use it to foster meaningful dialogues across cultures.
(6) Entertainment Diplomacy: Kenya’s film and entertainment industry is exploding onto the global scene, with our stories, music, and talents gaining international recognition
Specific Global Interventions Via Soft Power Diplomacy
These specific actions show how Kenya’s soft power diplomacy has driven real-world change and built meaningful international partnerships.

Peacebuilding in the Horn of Africa

Climate Change Advocacy through Storytelling

Promoting Sustainable Tourism

Global Health Leadership

Sports Diplomacy and Youth Empowerment

Educational Exchange and Collaboration

Promoting African Culture and Creativity
Join us in writing the next chapter of global cooperation.
#KenyaIsOpen—open for collaboration, open for inspiration, and open for a shared future. Let’s connect, let’s create, and let’s shape the world together.